“We’re not going to set the record, we’re gonna blow it out of the water,” said David Canon, a professor of political science at the University of Wisconsin-Madison.
Canon said it was hard to say what WMC’s ad buy would mean for the race because there hasn’t been any public polling. “Although one thing that I think you can infer from that is that if they thought this was not a winnable race, they wouldn’t be putting more than $3 million into it,” Canon said.