“Data is (sic) suggesting that we may want to revisit the idea of projecting an image. Research shows that onlookers subconsciously register lack of authenticity. Just by looking at someone, we download large amounts of information others. We are programmed to observe each other’s states so we can more appropriately interact, empathize, or assert our boundaries, whatever the situation may require,” says Paula Niedenthal, Professor of Psychology at the University of Wisconsin-Madison. We are wired to read each others’ expressions in a very nuanced way. This process is called “resonance” and it is so automatic and rapid that it often happens below our awareness.”
University Communications