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Dog treated for cancer by UW vets to be in Super Bowl ad

“Scout’s illness devastated us,” MacNeil told WMTV. “We wanted this year’s Super Bowl effort to not only raise awareness, but also financial support for the incredible research and innovative treatments happening at the University of Wisconsin School of Veterinary Medicine, where Scout is still a patient,”Mark Markel, dean of the School of Veterinary Medicine says this is an incredible opportunity, not only for the University of Wisconsin–Madison and the School of Veterinary Medicine, but for veterinary medicine worldwide.