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Scout, the canine star of WeatherTech Super Bowl ad benefiting UW vet school, has died

Scout, a golden retriever who was the family pet of WeatherTech CEO and founder David MacNeil, has died.

The world learned about Scout’s triumph over cancer thanks to the help of the University of Wisconsin’s School of Veterinary Medicine during the Super Bowl. On Sunday, Scout “crossed the rainbow bridge,” according to an Instagram post on a feed dedicated to his exploits.