Chris McIntosh likely won’t ever forget July 1, 2021.
That was McIntosh’s first official day as Wisconsin’s athletic director.
McIntosh, 44 at the time, had accepted the challenge of replacing Barry Alvarez, his coach at UW and the man who went on to lead UW’s athletic department for nearly two decades.
That same day, college athletes for the first time were allowed to secure compensation for their Name, Image and Likeness (NIL) without facing any NCAA penalties.